欧洲车市持续复苏,中国品牌9月销量大增,份额创新高
根据欧洲汽车制造商协会(ACEA)发布的数据显示,2025年9月,欧洲新车市场销量同比增长10.5%,达到1,236,002辆。2025年1至9月,市场累计销量同比增长1.1%,总计9,968,745辆。欧洲市场的持续复苏主要得益于电动汽车和新能源车型的强劲表现。纯电动车销量同比增长22%,插电式混合动力车同比增长63%,油电混合动力车也实现了16%的增长。新能源汽车的持续扩张推动了整体市场的增长,成为各大车企的核心竞争力之一。
在各大车企中,大众集团继续稳居销量榜首,9月销量316,383辆,同比增长9.6%。斯特兰蒂斯集团销量为169,703辆,位列第二。中国品牌在欧洲市场的表现尤为突出,名爵以33872辆销量位列前十,比亚迪销量为24379辆,奇瑞集团销量为19645辆,其中比亚迪和Jaecoo的增速尤为惊人,分别为403.7%和5776.4%。中国品牌的集体突破标志着其在欧洲市场的影响力大幅提升,市场份额突破7.4%,创下历史新高。
除了大众、斯特兰蒂斯等传统强劲车企的持续领跑外,中国品牌的快速崛起成为市场的亮点。吉利、零跑和小鹏等品牌也表现出色,进一步巩固了中国品牌在欧洲市场的市场份额。随着中国品牌在技术创新、成本控制以及新能源领域的优势日益显现,预计未来几年中国品牌将在欧洲车市占据更加重要的地位。
According to the European Automobile Manufacturers Association (ACEA), the European new car market saw a 10.5% increase in sales in September 2025, reaching 1,236,002 units. For the first nine months of 2025, total sales grew by 1.1%, totaling 9,968,745 units. The continued recovery of the European market is largely attributed to strong performances in electric vehicles (EVs) and new energy models. Battery Electric Vehicles (BEVs) grew by 22%, Plug-in Hybrid Electric Vehicles (PHEVs) surged by 63%, and Hybrid Electric Vehicles (HEVs) saw a 16% growth. The expansion of the new energy vehicle market has become a key competitive advantage for automakers.
Among major manufacturers, Volkswagen continued to dominate with 316,383 units sold in September, a 9.6% year-over-year increase. Stellantis came second with 169,703 units. Chinese brands showed impressive performance, with MG selling 33,872 units, BYD 24,379 units, and Chery 19,645 units. Notably, BYD and Jaecoo experienced exceptional growth rates of 403.7% and 5776.4%, respectively. Chinese brands collectively achieved a market share of 7.4%, setting a new historical high in Europe.In addition to Volkswagen and Stellantis maintaining their dominant positions, the rapid rise of Chinese brands has become a major highlight in the market. Brands like Geely, Leapmotor, and Xpeng have also performed well, further solidifying China’s market share in Europe. With Chinese brands’ increasing strength in technological innovation, cost control, and new energy vehicles, it is expected that Chinese brands will continue to play a more significant role in Europe’s automotive market in the coming years.